Branded SMS Discontinued
Wednesday, 22nd June, 2022
Due to the current PTA policy about Branded SMS services, We have decided to discontinue Branded/Mask SMS service from 1st July 2022.
Because Brand/Mask SMS is treated as a Marketing SMS, the receiver can easily block your Mask SMS. That means Marketing Service can be blocked from the customer end and customers will not receive any branded SMS from anyone.
All Branded SMS users are requested to kindly consume their credit before 1st July 2022.
We suggest and encourage you to move on to our WhatsApp Cloud API Service for a 100% Delivery and Readability rate.
PTA Policy Update Link
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